tangerine films

FILMS

JAGUAR
F-TYPE 16MY LAUNCH FILM

August 2014


Dreamy… romantic… easy-on-the-eye. We mean the stunning location, not Mark Rodway, who directed this film. We took three new additions to the Jaguar F-TYPE range to a remote part of Sierra Nevada in Spain… and on these superb roads we just had to let the cars do their thing. Each F-TYPE has its chance to shine as they take differen

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JAGUAR
BOFFIN WEB FILMS - CAVE

July 2014


Picture the scene… we’re on a windswept, rainy mountain in Iceland (see Discovery Sport product film for details) and we get a call from Spark44 LA… they ask us to create 3 web films to complement their new commercial, and we’ll be filming with Nicholas Hoult off of X-Men (amongst many other things). Sounds great, but there’s a

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JAGUAR
BOFFIN WEB FILMS - CLIMATE

July 2014


Picture the scene… we’re on a windswept, rainy mountain in Iceland (see Discovery Sport product film for details) and we get a call from Spark44 LA… they ask us to create 3 web films to complement their new commercial, and we’ll be filming with Nicholas Hoult off of X-Men (amongst many other things). Sounds great, but there’s a

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JAGUAR
BOFFIN WEB FILMS - CRASH

July 2014


Picture the scene… we’re on a windswept, rainy mountain in Iceland (see Discovery Sport product film for details) and we get a call from Spark44 LA… they ask us to create 3 web films to complement their new commercial, and we’ll be filming with Nicholas Hoult off of X-Men (amongst many other things). Sounds great, but there’s a

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RANGE ROVER
SVR LAUNCH FILM

September 2014


Unleash the beast! This is the fastest, most powerful Range Rover ever and it goes places that other sports cars can only dream of… in this case an extremely wet Silverstone. We see the Land Rover engineers take the beast to its limits, and there’s no trickery here - it really was driven that fast in those conditions. Add in a superb

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LAND ROVER
DISCOVERY SPORT PRODUCT FILM

August 2014


Sometimes, no matter how much meticulous planning goes into the shoot, the weather gods are against you. You’d never know it from the end product, but this film was shot in Iceland during their worst ever summer… the crew were battered by constant rain and wind. In fact there was only one dry shoot day, and this, ironically, was the d

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JAGUAR
THE MOURINHO CHALLENGE

June 2014


To coincide with a summer of football, Jaguar Brand Ambassador José Mourinho challenged Jaguar fans to pit their knowledge and engage in an online and mobile app predicting how the tournament may go for a chance to win an F-TYPE Coupe experience. To support the app we produced a series of short clips with the man himself. Our own challen

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JAGUAR
XJL

June 2014


Kareena Kapoor. Kareena Kapoor. Kareena Kapoor. Kareena Kapoor. (That’ll help our SEO go through the roof in India) Kareena is a major Bollywood star and when she agreed to appear in a new Jaguar commercial we jumped at the chance to be involved. It led to a couple of ‘firsts’ for us… the first time we have shot in India, a

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ROLLS-ROYCE
GHOST SERIES II

March 2014


Unleash the beast! This is the fastest, most powerful Range Rover ever and it goes places that other sports cars can only dream of… in this case an extremely wet Silverstone. We see the Land Rover engineers take the beast to its limits, and there’s no trickery here - it really was driven that fast in those conditions. Add in a superb

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RANGE ROVER
HYBRID LAUNCH FILM

September 2013


To the best of our knowledge, nobody has ever filmed a hybrid vehicle as it wades waist-high through muddy water… but then again, until the new Range Rover and Range Rover Sport Hybrids came along there wasn’t a Hybrid on the market that could. Shot in various locations in the UK, we put the cars through their paces in typical Land R

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RANGE ROVER
THE ALL NEW RANGE ROVER SPORT

April 2013


We’d kicked around a few creative ideas for a film of the all-new Range Rover Sport, but then we went out for a spin in it around a track with the Land Rover Engineers… and it blew our minds (and nearly emptied our stomachs). It literally puts the Sport into Range Rover, as Gerry McGovern says. This is a vehicle that could only hav

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ROLLS-ROYCE
WRAITH AND THE WORLD STOOD STILL

March 2013


As it often does, it started with a phone call. Our friends over at Partners Andrews Aldridge, under the creative direction of Snox*, had come up with a brilliant concept to launch the new Rolls-Royce Wraith, but were struggling to find a Director capable of pulling it off. So they called us up and invited us in… and we were wowed. Wo

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RANGE ROVER
EVOQUE LAUNCH FILM

December 2012


Our films take us to locations all over the world… often hot, exotic places… but sometimes less so. Wherever the job takes us. And this one meant standing knee-deep in sandy sludge, in the rain, in an Essex estuary in November, watching a guy polishing his oyster*. That was the recce though – come the day of the shoot the sun shone

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LAND ROVER
13MY FREELANDER PRODUCT FILM

October 2012


Our films take us to locations all over the world… often hot, exotic places… but sometimes less so. Wherever the job takes us. And this one meant standing knee-deep in sandy sludge, in the rain, in an Essex estuary in November, watching a guy polishing his oyster*. That was the recce though – come the day of the shoot the sun shone

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RANGE ROVER
RANGE ROVER LAUNCH FILM

September 2012


Two million, three hundred and eighty-two thousand, eight hundred and seventy six*. It’s a massive number that we can’t get our heads around, but that’s the number of people who have viewed this film on Land Rover’s American YouTube channel alone (if you count their other market channels, the number is over 3 million), making it b

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JAGUAR
F-TYPE LAUNCH FILM

September 2012


There’s many sexy things about this film… the sultry Lana Del Rey, performing our soundtrack… the stunning Spanish countryside that provides our backdrop… the gorgeous Linda Jeuring, who starts our race… the chiselled and very manly Chris and Nick, our brilliant precision drivers… But sexiest of all has to be the cracking pa

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RANGE ROVER
THE NEW RANGE ROVER DESIGN FILM

September 2012


How do you go about re-designing a car that - by general consensus – is considered iconic? Well, you need to be a bloody good designer, love the Land Rover brand… and have balls of steel. Thankfully for Land Rover, Mr Gerry McGovern possesses those qualities in spades, and the all-new Range Rover is already a roaring success. T

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SHOWREEL
TANGERINE COMFORT REEL

June 2012


It’s another one of our showreels, which speak for themselves really. This one features a few of our favourite moments from productions in 2011… There’s much more coming soon (hopefully) – new showreels are at the top of our To Do list, but we haven’t had the time to start them yet!

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SHOWREEL
SFX SHOWREEL

June 2012


“Can you fix it in Post?”… it’s probably one of the most asked questions we get from our clients on a shoot. And the answer is almost always ‘yes’. With our in house facilities it means that post-production is a key part of our creative process, never an afterthought or something to skimp on. Gary Holder personally supervis

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JAGUAR
CLAY FEVER VIRAL FILM

June 2012


“So what happens to the Clay when you’re finished with it?” was Gary’s innocent question to Ian Callum, Jaguar’s Head of Design. “We smash it up” he replied, a glint in his eye. Quicker than you can say ‘viral-film-idea-given-to-us-on-a-plate’, we were on the phone to Jaguar’s Marketing team… we just had to make th

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JAGUAR
F-TYPE NAME ANNOUNCEMENT

April 2012


Sometimes, the bigger the creative challenge, the better the result. And this film is the perfect example – it’s officially in the Top 10 most-viewed automotive films on YouTube in 2012. But it started with a head-scratching brief: to make a film that announces to the world that the new Jaguar will be called F-TYPE, the spiritual s

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JAGUAR
CREATING A UNIQUE SOUNDTRACK

January 2012


Creating a Unique Soundtrack Original music has always been a massively important part of our offering. We record with live musicians wherever possible, and our clients always find this part of the production process as fascinating as the film shoots. In this social media film for Jaguar we go behind the scenes at one of our recording

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JAGUAR
XJ ULTIMATE

November 2012


Like its name suggests, this car is the ultimate in luxury and Jaguar performance… think limo crossed with sports car. We’re guessing that Ian Callum was staying at a contemporary 7-star hotel when he dreamt up this design. With only a day in the studio to create this product film, we were happy to let the car speak for itself. Slo

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JAGUAR
C-X16 REVEAL FILM

September 2011


Developed in collaboration with Piggy Lines and our friends at Spark 44, this production took us to one of the most beautiful, breathtaking, off-the-tourist-map locations in Europe. No traffic, exclusive use and bright sunshine. Oh, and an amazing spaghetti-like road clinging on to the side of the mountain with twisting hairpins and stoma

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JAGUAR
C-XF REVEAL FILM

September 2008


Over the years we have been lucky enough to work with many creative geniuses (genii?? Geniui??) from the world’s top Advertising Agencies, and on this we had another opportunity to collaborate with Hal Wolverton and his equally-talented partner, Alicia Johnson. How many Kinoflows did we use to build this tunnel of light? How ma

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JAGUAR
XKR-S LAUNCH FILM

May 2011


Ingredients for the perfect sports car commercial:

  1. 1. Fresh, black tarmac
  2. 2. Beautiful South African light (best in the world*)
  3. 3. A brand new F1 racetrack in Portugal
  4. 4. A Russian Arm
  5. 5. A Helicopter
  6. 6. A couple of precision drivers (must be cool)
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JAGUAR
XF LAUNCH FILM

March 2011


The award-winning new XF is perfectly showcased in this Launch film shot in South Africa. Director: Gary Holder. Music: The Mallen Streak Orchestra We filmed this fine car at the world-renowned and famous Franschoek pass in South Africa… a wonderful location to show off the refreshed Jaguar XF, even if it means getting closer t

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BENTLEY
BENTLEY WORLD OF COLOUR

August 2011


No, it’s not CGI. How dare you. This is what happens when you combine old school and new school filming techniques… and let the magic happen. We hooked up Gary’s treasured Nord synth to some old guitar amps, poured real paint over them, and blasted out some notes… and to the naked eye, not much happened. But filmed at 2,500

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